Crux Minds
Crux Minds
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    • Strategy and Operations
    • PMO and Change Management
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    • 🏠︎
    • About Us
      • Company profile
      • Who is behind it
      • Partners
    • Our Promise
      • The right to serve you
      • Happy Clients
    • Professional Development
      • Motivational Talks
      • Training
      • Coaching
      • Facilitation
    • Business Consulting
      • Human Capital
      • Strategy and Operations
      • PMO and Change Management
      • Advisory
  • 🏠︎
  • About Us
    • Company profile
    • Who is behind it
    • Partners
  • Our Promise
    • The right to serve you
    • Happy Clients
  • Professional Development
    • Motivational Talks
    • Training
    • Coaching
    • Facilitation
  • Business Consulting
    • Human Capital
    • Strategy and Operations
    • PMO and Change Management
    • Advisory

Strategy and Operations

 Companies across industries face significant challenges, including pervasive competition, evolving business models, the rapid adoption of advanced technologies, complex transformations, and the need to meet high customer expectations—all while managing daily operations and striving to achieve ambitious targets.

 In light of these multifaceted challenges, we recognize the need for businesses to adapt quickly, optimize their operations, and deliver exceptional value to customers. 

To support our clients in achieving these objectives, we offer a comprehensive suite of Management Consulting services designed to address critical areas:

Operational optimization

Customer experience transformation

Customer experience transformation

 Business processes re-engineering, workflow automation, CRM implementation support, scrum methodologies adoption.


 According to a 2024 report by The RevOps Team, 92% of businesses acknowledge the role of CRM software in achieving their revenue objectives. 

Customer experience transformation

Customer experience transformation

Customer experience transformation

 Strategy and governance model, customer-centric culture (company-wide CX KPIs and frontliners guidelines), journey design, voice of customer platforms integration.


 According to Zendesk's 2024 Customer Experience Trends Report, 52% of customers will switch to a competitor after a single negative experience. 

Customer care setup

Customer experience transformation

Customer care setup

Strategy development, technology selection, process optimization, staff training, and performance management to ensure operational efficiency.


 According a Forbes, 41% would be willing to pay more if they knew they would never have to wait on hold for customer support. 

Salesforce optimization

Marketing and communication

Marketing and communication

 Targeted sales team uplift, including account management, sales lead management, sales commission schemes, and sales reps upskilling.


 According to a 2019 Gallup Poll, companies implementing account management strategies have experienced a 50% increase in revenue/sales.. 

Marketing and communication

Marketing and communication

Marketing and communication

 Digital media strategy, brand management, product and services positioning, targeted promotions, and event management.


 According to Aberdeen Group 2019 report,
organizations aligning their sales and marketing teams achieve 32% higher revenue, 36% greater customer retention, and a 38% higher win. 

Performance management

Marketing and communication

Performance management

 Holistic performance management, including KPIs definition and ownership, balanced scorecards, target setting, and performance review and analysis.


 According to survey conducted by 2BC Active Management, 77% of organizations found their balanced scorecard to be extremely or very useful, and 75% used it to influence business actions. 

Learn more about other service

→ PMO and Change Management

Find out more

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Crux Minds

✆ +966 55 1656147 ✉ business@cruxminds.com

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